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Insights into Online Reviews of Hotel Service Attributes: A Cross-National Study of Selected Countries in Africa (2017)
Book Chapter

Online travel reviews are paramount to trip planning because they help consumers’ form images of destinations. Despite ample studies on hotel service attributes, knowledge is scarce regarding culturally nuanced attributes, including security percepti... Read More about Insights into Online Reviews of Hotel Service Attributes: A Cross-National Study of Selected Countries in Africa.