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All Outputs (5)

Hyper-personalization, co-creation, digital clienteling and transformation (2020)
Journal Article
Jain, G., Paul, J., & Shrivastava, A. (2021). Hyper-personalization, co-creation, digital clienteling and transformation. Journal of Business Research, 124, 12-23. https://doi.org/10.1016/j.jbusres.2020.11.034

The purpose of this study is to extend the technology-based service adoption model in the fashion industry using digital clienteling and examine the impact of the customer innovativeness, willingness to co-create, and customer involvement on their ad... Read More about Hyper-personalization, co-creation, digital clienteling and transformation.

Augment Human Resource Proximity Plumbing Cybernation (2020)
Book Chapter
Deogaonkar, A., Nanoty, S., Shrivastava, A., & Jain, G. (2021). Augment Human Resource Proximity Plumbing Cybernation. In Global Challenges and Strategic Disruptors in Asian Businesses and Economies (131-140). IGI Global. https://doi.org/10.4018/978-1-7998-4787-8.ch008

The expeditious proliferation of artificial intelligence in the mainstream has rejigged the simplest processes of the various sectors in the most efficient way. With the advent of the era of cybernation, the work culture has been curbed with the time... Read More about Augment Human Resource Proximity Plumbing Cybernation.

Sustainability through online renting clothing: Circular fashion fueled by instagram micro-celebrities (2020)
Journal Article
Shrivastava, A., Jain, G., Kamble, S. S., & Belhadi, A. (2021). Sustainability through online renting clothing: Circular fashion fueled by instagram micro-celebrities. Journal of Cleaner Production, 278, 123772. https://doi.org/10.1016/j.jclepro.2020.123772

The apparel manufacturers and retailers throughout the world are searching for innovative solutions to reduce the harmful impact the industry has on the environment. These firms cannot afford to lose the environmentally conscious consumers. Circular... Read More about Sustainability through online renting clothing: Circular fashion fueled by instagram micro-celebrities.

Circular Economy and Re-Commerce in the Fashion Industry (2020)
Book
Shrivastava, A., Jain, G., & Paul, J. (2020). A. Shrivastava, G. Jain, & J. Paul (Eds.). Circular Economy and Re-Commerce in the Fashion Industry. IGI Global. https://doi.org/10.4018/978-1-7998-2728-3

The apparel industry has the scale, reach, and technical expertise to deliver on-target sustainable development goals within the industry’s sphere of influence in its interconnected global and local value chains. From the farm to the consumer, the te... Read More about Circular Economy and Re-Commerce in the Fashion Industry.