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Underrated yet successful! A framework of invisible-disabled underdog entrepreneurs

Bhardwaj, Shikha; Mahapatra, Diptiranjan; Behl, Abhishek; Pereira, Vijay; Shankar, Amit


Shikha Bhardwaj

Diptiranjan Mahapatra

Vijay Pereira

Amit Shankar


S. Bhardwaj

D. Mahapatra

A. Behl

V. Pereira

A. Shankar


Despite evidence that invisible disability is pervasive, management research combining both disability and entrepreneurship strands has devoted scant attention to it. Based on challenge-based entrepreneurship theory, we attempt to close the gap in this emerging literature by conceptualizing an integrative framework juxtaposing underdog entrepreneurship and invisible disability. Using case study method, we investigate to find the journey including motivations and impediments faced by invisible-disabled underdog entrepreneurs. Findings of our enquiry suggest that there is an urgent need to accelerate invisible disability research toward a more productive exercise of mainstreaming them as a strategic asset in society. We conclude by indicating policy and managerial implications and finally, alluding to several potential research directions.


Bhardwaj, S., Mahapatra, D., Behl, A., Pereira, V., & Shankar, A. (2023). Underrated yet successful! A framework of invisible-disabled underdog entrepreneurs. Journal of Business Research,

Journal Article Type Article
Acceptance Date Jul 30, 2023
Online Publication Date Aug 8, 2023
Publication Date 2023-11
Deposit Date Jul 2, 2024
Journal Journal of Business Research
Print ISSN 0148-2963
Publisher Elsevier
Peer Reviewed Peer Reviewed
Keywords Invisible disability; Disabilities; Underdog entrepreneurship; Challenge-based model; Conceptual framework
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