Boomers and Beyond: Intergenerational Consumption and the Mature Imagination
(2007)
Report
Leach, R., Biggs, S., Phillipson, C., & Money, A. (2007). Boomers and Beyond: Intergenerational Consumption and the Mature Imagination. TBC
Post-war baby boomers (born 1945–1954) have been at the forefront of social change in Britain, notably in the area of consumption. They have come under scrutiny, partly because of public perceptions that this large cohort will place unprecedented pre... Read More about Boomers and Beyond: Intergenerational Consumption and the Mature Imagination.