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All Outputs (131)

Student Engagement with LinkedIn to Enhance Employability (2019)
Book Chapter
Mogaji, E. (2019). Student Engagement with LinkedIn to Enhance Employability. . Springer. https://doi.org/10.1007/978-3-030-26342-3_21

Social networking sites are an increasingly important tool for career development: LinkedIn particularly, is a site for business professionals, focusing on business connections and industry contacts for employers and professionals. Often however stud... Read More about Student Engagement with LinkedIn to Enhance Employability.

Gross Domestic Product and Health (2019)
Book Chapter
Fernandez, R. M. (2019). Gross Domestic Product and Health. In Good Health and Well-Being (1-10). Springer. https://doi.org/10.1007/978-3-319-69627-0_83-1

Health is defined as “a state of complete physical, mental and social wellbeing, and not merely the absence of disease or infirmity” (WHO 1978). In this regard, well-being is understood “as how people feel and how they function, both on a personal an... Read More about Gross Domestic Product and Health.

Rural innovation and small business development (2019)
Book Chapter
Cowie, P., Tiwasing, P., Phillipson, J., & Gorton, M. (2019). Rural innovation and small business development. In The Routledge Companion to Rural Planning (192-199). (1). London and New York: Taylor & Francis (Routledge). https://doi.org/10.4324/9781315102375-20

Rural businesses from multiple sectors make an important contribution to growth and productivity and are affected by wider challenges that impact on local and national growth strategies. Rural firms experience practical challenges concerning the avai... Read More about Rural innovation and small business development.

SDG3 Good Health and Well-Being: Integration and Connection with Other SDGs (2019)
Book Chapter
Fernandez, R. M. (2019). SDG3 Good Health and Well-Being: Integration and Connection with Other SDGs. In Good Health and Well-Being (629-636). (1). Springer. https://doi.org/10.1007/978-3-319-95681-7_64

Sustainable Development Goal 3 (SDG3) pledges to “Ensure healthy lives and promote well-being for all at all ages” (UN 2015a). Health is affected by multitude of factors, inherent to each individual but also dependent on environmental and economic ci... Read More about SDG3 Good Health and Well-Being: Integration and Connection with Other SDGs.

Decision Support Systems and Artificial Intelligence in Supply Chain Risk Management (2018)
Book Chapter
Baryannis, G., Dani, S., Validi, S., & Antoniou, G. (2019). Decision Support Systems and Artificial Intelligence in Supply Chain Risk Management. In Revisiting Supply Chain Risk (53-71). Springer. https://doi.org/10.1007/978-3-030-03813-7_4

This chapter considers the importance of decision support systems for supply chain risk management (SCRM). The first part provides an overview of the different operations research techniques and methodologies for decision making for managing risks, f... Read More about Decision Support Systems and Artificial Intelligence in Supply Chain Risk Management.

Influence of Offline Activities and Customer Value Creation on Online Travel Community Continuance Usage Intention (2018)
Book Chapter
Ukpabi, D., Karjaluoto, H., Olaleye, S., & Mogaji, E. (2019). Influence of Offline Activities and Customer Value Creation on Online Travel Community Continuance Usage Intention. In Information and Communication Technologies in Tourism 2019 (450-460). Springer. https://doi.org/10.1007/978-3-030-05940-8_35

The purpose of this study is to empirically test a model that examines the roles of offline activities and customer value creation on tourists’ continuance use of online travel communities (OTCs). Hypotheses were tested through a sample of 251 respon... Read More about Influence of Offline Activities and Customer Value Creation on Online Travel Community Continuance Usage Intention.

Online Video Advertisements' Effect on Purchase Intention: An Exploratory Study on Youth (2018)
Book Chapter
Jain, G., Rakesh, S., & Chaturvedi, K. R. (2019). Online Video Advertisements' Effect on Purchase Intention: An Exploratory Study on Youth. . IGI Global. https://doi.org/10.4018/978-1-5225-7116-2.ch025

Businesses are shifting their marketing strategies towards social media for promoting their products and services. Online video advertisements are one of the fastest-growing platforms of social media advertising. This article provides detailed models... Read More about Online Video Advertisements' Effect on Purchase Intention: An Exploratory Study on Youth.

Greece’s competitiveness: A survey and concluding remarks (2018)
Book Chapter
Bournakis, I., & Tsoukis, C. (2018). Greece’s competitiveness: A survey and concluding remarks. In Political Economy Perspectives on the Greek Crisis: Debt, Austerity and Unemployment (359-382). Palgrave Macmillan. https://doi.org/10.1007/978-3-319-63706-8_16

This chapter identifies the specialisation pattern of the Greek economy in the years prior to the crisis and analyses the various conceptual dimensions of competitiveness. Although Greece has experienced an increase in Unit Labour Costs (ULC), this c... Read More about Greece’s competitiveness: A survey and concluding remarks.

Insights into Online Reviews of Hotel Service Attributes: A Cross-National Study of Selected Countries in Africa (2017)
Book Chapter
Ukpabi, D., Olaleye, S., Mogaji, E., & Karjaluoto, H. (2018). Insights into Online Reviews of Hotel Service Attributes: A Cross-National Study of Selected Countries in Africa. In Information and Communication Technologies in Tourism 2018 (243-256). Springer International Publishing. https://doi.org/10.1007/978-3-319-72923-7_19

Online travel reviews are paramount to trip planning because they help consumers’ form images of destinations. Despite ample studies on hotel service attributes, knowledge is scarce regarding culturally nuanced attributes, including security percepti... Read More about Insights into Online Reviews of Hotel Service Attributes: A Cross-National Study of Selected Countries in Africa.

The limits of austerity: The fiscal multiplier and the ‘debt Laffer curve’ (2017)
Book Chapter
Tsoukis. (2017). The limits of austerity: The fiscal multiplier and the ‘debt Laffer curve’. In Political Economy Perspectives on the Greek Crisis: Debt, Austerity and Unemployment. https://doi.org/10.1007/978-3-319-63706-8_10

We consider the maximum public debt-GDP ratio that is serviceable when one allows for the fiscal effects of the required primary surpluses (the ‘fiscal multiplier’). This simple but novel approach yields a debt Laffer Curve that defines the debt and... Read More about The limits of austerity: The fiscal multiplier and the ‘debt Laffer curve’.

Environmental economics (2017)
Book Chapter
Fernandez, R. M. (2017). Environmental economics. In The Business Student's Guide to Sustainable Management (227-258). (2). Taylor & Francis (Routledge). https://doi.org/10.4324/9781351216500-8

This chapter discusses basic concepts related to environmental economics and a reasonable overview of the policies and instruments more widely used to tackle environment-related issues such as risks to human health from the point of view of the neces... Read More about Environmental economics.

Attitudes towards brands and advertisements: Qualitative and thematic analysis of social media data (2017)
Book Chapter
Mogaji, E., & Farinloye, T. (2017). Attitudes towards brands and advertisements: Qualitative and thematic analysis of social media data. In Contemporary Issues in Social Media Marketing. (1). Taylor & Francis (Routledge). https://doi.org/10.4324/9781315563312-15

This chapter identifies that social media are changing the manner in which brands and consumers relate to one another. Customers are co-creating value and meaning with brands, generating data which can be qualitatively analysed to further enhance our... Read More about Attitudes towards brands and advertisements: Qualitative and thematic analysis of social media data.